Mac users are being neglected by web conferencing vendors

There has been a large hype about web conferencing solutions for mobile devices for the last couple of months. And rightfully so. The mobile market – with the iPhone and iPad as forerunners – is growing at an incredible rate so it is mandatory that vendors of online collaboration tools make their solutions available to this growing customer segment.

Now this segment has been rudimentarily covered by the vendors, and the mobile applications – which we have tested extensively – make it possible for attendees on the run to experience an online meeting with the limitations their mobile devices set. So what is the next trend now? HD-video!

All well and good, but with all these new developments there is one thing that vendors keep disregarding. Of course it is nice to have new and flashy features. However, if you only make these available to one set of users and give the rest of us only basic functionalities, something is amiss.

You might have guessed it: We are speaking of the divide between Windows users and Mac users. What web conferencing vendors tend to disregard is that the online meeting market is different from all other software markets in one fundamental aspect: the rule that you need to make sure to cover the requirements of the vast majority (Windows users) before everything else does not apply. And why not? Simply because even though the Mac OS X user group is still small in comparison you do not know with which device an attendee will log into the meeting.

Even if only one attendee logs into the meeting with his Mac and the solution you are using does not support that, you have a problem. Fortunately, the better ranked tools in our comparison all offer some degree of Mac compatibility, which allows for attendance and collaboration in varying degrees. But even GoToMeeting clearly favors Windows users, and hasn’t developed their solution for Mac OS X further in the last years.

In our tool reviews we point at compatibility of the solutions with common Operating Systems. We will be keeping a close look at this issue and if a tool doesn’t show any promise of improving the service for Mac users, we will consider deducting points from the overall score. And no, that is not too harsh. This is a major factor in user friendliness, since a web conferencing host should not have to worry about whether everyone is able to follow him.

One comment

  1. Hello,

    Very interesting post. I never knew many web conference providers favored windows over mac. I can only imagine how many webcasters, small business and big corporations are missing out on a potential sale or the chance to build new relationships with their attendees.

    ~ RJ

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